For the Second Life project I downloaded all of my clothing from the Second Life marketplace. I tried to make my real self look as accurate as possible without spending too much money, and instead spent it all on my fantasy self. I wanted to find something that was funny but not too weird, so I picked a tiny dog with swirly glasses as my fantasy self.
I had some trouble getting the clothes to fit properly and found it hard to customize my real self's face so I spent more time trying to find accurate hair and clothing. For my fantasy self, it was a premade avatar so the only time-consuming part was looking through pages in the marketplace to find something I liked.